Terms of Service

Last updated: [DATE]

These terms are a contract between you and Mash'al Abdulqadir, trading as Dazenga (“Dazenga”, “we”, “us”). They govern your use of the Dazenga website, web app and NFC/QR review stands (the “Service”). By creating an account or using the Service, you agree to them. If you do not agree, do not use the Service.

1. Definitions

  • Account Holder / you — the business, and the person agreeing to these terms on its behalf, that holds a Dazenga account.
  • Business — a physical business location you set up within your account.
  • Customer — a member of the public who uses a Dazenga stand for one of your Businesses.
  • Plan — a paid subscription (currently Single Business or Multi Business).
  • Stand — a physical NFC/QR review stand supplied by us.
  • Feedback — a private message a Customer sends through the “Report an issue” option.
  • Partner Programme — the referral scheme described in section 8.

2. Eligibility and your account

  • The Service is offered to businesses established in the United Kingdom. We do not currently accept customers based elsewhere, and prices, delivery and these terms are set up for the UK.
  • You must be at least 18, acting for a business, and authorised to bind that business to these terms.
  • You must give accurate account and business information and keep it up to date.
  • You are responsible for keeping your login details secure and for all activity under your account. Tell us promptly if you suspect unauthorised access.
  • One account may hold more than one Business, up to the limit of your Plan.

3. What the Service is — and isn’t

  • Dazenga gives each Customer the same page with two options of equal prominence: leave a public review, or send private Feedback. The choice is always the Customer’s.
  • We do not write, submit, edit, remove or influence any review.
  • We report review redirects — a Customer being sent to your review site. A redirect is not a guaranteed or actual review. We make no promise about the number of reviews, your star rating, search ranking, or any business outcome.
  • A Stand routes Customers to the review URL you provide. You are responsible for that URL being correct, lawful, and one you are entitled to use.
  • The Service is provided “as is” and “as available”. We aim for a reliable service and will use reasonable care and skill, but we do not warrant that it will be uninterrupted or error-free.

4. Acceptable use

You must not:

  • use the Service in breach of the review platform’s policies (for example Google’s) or of UK law, including the Digital Markets, Competition and Consumers Act 2024 and the CAP/ASA rules on reviews and endorsements;
  • filter, gate or discourage reviewers based on how satisfied they are, or present the Stand only to Customers you expect to be positive — every Customer must get the same two equal options;
  • offer money, discounts, prizes or any other incentive in exchange for a review;
  • fabricate reviews or Feedback, or misrepresent who you are;
  • upload or transmit anything unlawful, infringing, defamatory, or harmful, or submit anyone’s personal data without a lawful basis;
  • use Customer contact details for anything other than responding to their Feedback, unless you have a separate lawful basis and have told the Customer;
  • copy, resell, sublicense, reverse-engineer, scrape, or carry out security testing of the Service without our written permission;
  • use the Service to send spam, or in any way that damages the Service or other users.

We may suspend or end your account for breach of this section (see section 11).

5. Your content and Customer data

You keep ownership of your Business information and the Feedback you receive. You grant us a licence to host and process that content only as needed to run the Service. You are responsible for handling Customer personal data lawfully — in relation to Feedback you act on, you are a data controller. Our Privacy Policy explains how we handle personal data and the roles each of us plays.

6. Fees, billing and refunds

  • Plans: Single Business is £35 per month; Multi Business is £60 per month. Subscriptions are billed monthly in advance and renew automatically until cancelled.
  • VAT: prices exclude VAT. We are not currently VAT-registered, so no VAT is added. If we become VAT-registered, VAT will be added to invoices from that point.
  • Payment: taken by our payment provider, Stripe. By subscribing you authorise recurring charges to your chosen payment method.
  • 14-day money-back guarantee: applies to your first subscription payment only. Email us within 14 days of that first payment for a full refund of it. Later payments are non-refundable.
  • Failed payments: we may retry. If payment is not made we may suspend the Service and, after a further period, cancel it. Businesses become inactive on suspension; data is retained as set out in the Privacy Policy.
  • Cancellation: at any time from your dashboard. Access continues to the end of the period you have paid for; after that your Businesses become inactive. We do not refund part-months, apart from the 14-day guarantee.
  • Price changes: we may change prices on at least 30 days’ notice by email. The new price applies from your next billing date. If you do not accept it, cancel before then.

7. NFC stands (hardware)

  • Stands cost £25 one-time each. This includes programming the Stand to your Business’s page, testing on iOS and Android, and delivery within the UK.
  • You can order Stands at any time from your dashboard; payment is via Stripe.
  • Title and risk in a Stand pass to you on delivery.
  • If a Stand arrives faulty or does not work as described, tell us within 30 days and we will repair, replace or refund it. This does not cover damage, loss or misuse after delivery.
  • A Stand stays configured to the Business it was ordered for. If that Business or your account closes, the Stand will stop working.
  • International delivery is not offered as standard.

8. Partner Programme

If you are approved as a partner, the following terms apply in addition to the rest of this agreement.

  • Approval: you apply through the site. We may approve or decline at our discretion, and may suspend or terminate your partner status at any time.
  • Commission: 25% of the subscription payments we actually receive from a customer you refer, for 12 months from that customer’s first successful subscription payment.
  • No commission is earned on: NFC stands or other hardware, VAT, refunded, charged-back or failed payments, or your own account.
  • Attribution is at customer-account level, on a last-click basis, using the referral cookie and our records, which are final. No commission is due if the customer was already attributed to another partner or already had an account.
  • Payouts: minimum £20 available balance; commission from a referred customer’s first payment is held for 21 days before it becomes payable, and commission from each payment after that is held for 7 days; you request payouts from your partner dashboard; we pay manually in GBP to the PayPal or bank details you provide, normally within a reasonable period. You are responsible for the accuracy of those details and for any tax due on your commission.
  • Reversals: commission is reversed if the underlying payment is refunded or charged back.
  • Fraud and misuse: self-referral, fake or incentivised sign-ups, misleading claims, spam, using the Dazenga name in paid search ads, or implying you are our employee or agent — we may withhold or reverse commission and terminate your partner status.
  • Changes: we may change the commission rate or Programme terms on notice. Commission already validly accrued will be honoured at the rate that applied when it accrued.
  • The Partner Programme does not create any employment, agency, partnership or joint venture between us.

9. Intellectual property

We own the Service, its software, the “Dazenga” name and branding, and the website. While your account is active and your fees are paid, we grant you a limited, non-exclusive, non-transferable right to use the Service for your own business. You may say that you use Dazenga, but you may not otherwise use our name or branding without our permission.

10. Third-party services

The Service relies on third parties including Supabase, Vercel, Stripe, Resend and, for reviews, Google. We are not responsible for their acts, outages or policy changes. Your relationship with Google and your Google Business Profile is between you and Google.

11. Suspension and termination

  • You can stop using the Service and cancel your subscription at any time.
  • We may suspend or terminate your account, in whole or in part, with notice where practicable, if: you breach these terms; you do not pay; we are required to by law; or your use creates a security, legal or reputational risk. For serious breaches we may act immediately.
  • On termination, your right to use the Service ends and your Businesses become inactive. Your data is handled as set out in the Privacy Policy, including your right to export or delete it.

12. Our liability

  • Nothing in these terms limits our liability for death or personal injury caused by our negligence, for fraud or fraudulent misrepresentation, or for anything that cannot be limited by law.
  • Subject to that, we are not liable for loss of profits, revenue, goodwill, reputation, reviews, ratings or rankings, for loss or corruption of data, or for any indirect or consequential loss.
  • Subject to the first bullet, our total liability to you for all claims arising in any 12-month period is limited to the greater of (a) the fees you paid us in that period and (b) £100.
  • We are not liable for any failure or delay caused by events outside our reasonable control (section 13).

13. Indemnity and events outside our control

You will indemnify us against claims, losses and reasonable costs arising from your breach of these terms, your misuse of the Service, the review URL you provide, your handling of Customer Feedback or personal data, or content you upload.

Neither party is liable for delay or failure to perform caused by events beyond its reasonable control, including failures of infrastructure or connectivity providers, internet outages, strikes, acts of government, or natural events.

14. Changes to these terms

We may update these terms. We will post the updated version with a new “last updated” date and, for material changes, email Account Holders. Continuing to use the Service after a change takes effect means you accept it; if you do not, cancel.

15. General

  • These terms and the Privacy Policy are the entire agreement between us about the Service.
  • If any provision is unenforceable, the rest continues to apply.
  • A failure to enforce a term is not a waiver of it.
  • You may not assign or transfer your rights without our consent. We may assign or transfer ours, for example if we sell the business, and will give you notice.
  • Nothing in these terms creates a partnership, agency or employment relationship between us.
  • Notices to you are sent to your account email address. Notices to us go to support@dazenga.com or the postal address below.

16. Governing law

These terms, and any dispute arising out of or in connection with them, are governed by the law of England and Wales, and the courts of England and Wales have exclusive jurisdiction.

17. Who you are contracting with

Mash'al Abdulqadir, trading as Dazenga
166 Hagley Road, Birmingham, B16 9NZ
support@dazenga.com